Five Sure Ways To Effectively Market Your Startup On a Small Budget

20150722170257-online-marketing-research-workspace.jpeg

Startups may probably be the most affected in the present recession in Nigeria. This recession combined with the unfriendly business environment has made it arguably difficult for startups to fully perform.

Notwithstanding, you still have to market or create a buzz around your business. You may want to abandon this because you have a small budget.

Not to worry, we gathered five ways you can effectively market your startup on a small budget.

  1. Use social media

Almost every adult is on social media in this digital world. Thanks to the increased use of smartphones and slash in data prices. You can take advantage of this to socialize and interact with your followers on twitter, Facebook, and Instagram. You don’t have to pay a dime to promote your business on these platforms.

2. Create relevant content

Content marketing is a creative way to let people know about what you do. The only thing you should do is to ensure that the content you are producing is related to your business. You can blog, create videos, and design infographics to publicise your business.

3. Organise giveaways

We all love free gifts. These giveaways will help your startup gather goodwill, create brand awareness and reach prospective customers. Also, you can offer your product as a reward to the winner. For example, you can offer a free night at a hotel in Lagos.

4. Ask for referrals

If you are confident in the services your startup provides, you can ask your customers for referrals. This is because referrals are one of the best ways to get new customers.

5. Print promotional business cards

Business cards are inexpensive to print. You can take advantage of your card by offering discounts to be used on your website. To make this work, always ensure that you hand it out at dinners, conferences, and meetings. Importantly, track the number of cards used on your website.

Five Simple Ways to Upgrade Your Life In 2017

straightening-bowtie-tuxedo.jpg

January is almost coming to an end. The New Year is gradually settling in! This is time to continue upgrading your life to a higher standard. In other words, you should take what already exists, improve on it by either adding, replacing or completely letting go of some aspects of your life or business.

In line with this, we share five ways you can upgrade your life in 2017.

  1. Examine your relationships

Your relationship is one of the first things to upgrade in your life. There is nothing that will hold you back more strongly than having toxic relationships in your life. If you been accommodating such relationships, it is time to let them go especially in the New Year.

2. Enhance your health

Many of us have a particular physique we have always dreamt of and health status we desire. But, you don’t take action to achieve this health status. Your priority should be how to improve your sleep, diet, and physical exercise.

3. Increase your finances

Financial status has always been a source of stress because you pay attention to what you lack. This mindset is one of the things you must allow to go with 2016. You should stop focusing on lack and place emphasis on the good that comes into your daily life, even if it is something as simple as a compliment.

4. Develop your sense of adventure

Adventure means going into uncharted territories. Leaving your comfort zone. This doesn’t give you the opportunity to take unnecessary risk. These shifts will stretch you beyond your limit, and predictable daily routine. There will always be fear because of the uncertainties which can hold you back from increasing your sense of adventure. But if you don’t do this, you can’t grow. It is a proven fact.

5. Work on your attitude

Your attitude can make or mar you. This is because your entire attitude is not restricted to what comes out of your mouth, but by the experience, others have when they interact with you. To move to the next level, take a moment to envision the experience of you that you want others to have, and try to project that always. Before you know it, people will respect you and swarm around you like bees.

Five Business travel tips for Nigerians this 2017

Image result for business trips

Business travel is inevitable for most people in the Nigerian workforce. Aside from the fact that it contributes a lot to the economy and GDP of the country, it opens doors for the individual businessman or woman, opportunity seeker, and small scale business person or business owner.

In Nigeria, however, many companies view business travel simply as an expense and do not see the benefits that come from it. They, therefore, budget very little for it, making the trip in itself extremely tedious for the employee who gets the assignment to embark on the journey. The truth is, no matter the budget or destination, any Nigerian can survive a business trip by following certain rules.

WE share five tips to aid Nigerians who regularly find themselves on the move for business.

  1. Ensure you draft a packing list, and use it at all times.

As a traveller, you already know what is essential to your trip and what is dispensable. However, before you set out on your journey, ensure you make a checklist where you include every item you will be travelling with, including personal documents and gadgets. This helps you remain organized and there is a very low risk of forgetting anything you need for the trip, or leaving it behind at your hotel. You really do not need to download an app or use software to do this; a pen and paper will suffice. Good thing is that once you make the list, you can always use it for every other business trip, only updating it where necessary.

2. Be punctual

Although some business trips might be impromptu, most are usually scheduled with ample time to make pre-arrangements. Do not leave your travel arrangements to the last minute and if the office is making the arrangements for you, ensure you follow up, making sure they keep you updated. Try and book your flight in advance. And on the day of the trip, get to the airport on time; check in on the way if you can, that way you limit every chance of missing your flight and dealing with the complications of a cancellation. Also ensure that you call ahead to notify the hotel and the car rental, and if you are being picked up by business partners at your destination, an early or scheduled arrival gives a good impression and hence a good start.

3. Make sure you keep your devices charging

When you are on the road, your devices should remain charged as they are what keeps you connected to your office and the contacts at your destination. Also, in this era of laptops and iPads, most of our information are stored as files on these gadgets. Charge these devices to full capacity before you set out on the trip, and even while on the trip, carry a travel charger and look out for ports where you can plug in and keep them charging. A great idea will be to pack a power bank which is very portable. Also, you can travel with extra batteries.

4. Stay on top of your expenses

When you are on business trip, usually your expenses are catered to by the office management. In most cases, there will be a budget while in other cases you would be asked to bring back a list of costs insured for reimbursement. Whatever the case, it is important to stay on top of your expenses. The office will not reimburse you for everything. Take a small jotter to record your expenses and ensure you write on the back of each receipt where you were or the reason for the expense. Keeping track of all your purchases and expenses will help you stick to your budget and will make writing a report easier.

5. Ignore the minibar and room service

The minibar poses a huge temptation for most business travellers as it is usually easy to just reach into the fridge and snack on something while working. But the thing about most minibars is that the price of the items in the minibar is highly inflated and never worth the convenience. Even the room service comes at an extra charge and also deprives you the chance to stretch your legs and drink in the ambiance of the hotel surroundings. The fact that you are on a business trip, does not mean you are confined to the hotel. Forget the minibar and room service, go out to local restaurants and stores far away from your hotel, mingle with others and explore in your free hours. Rather than spend more in the hotel, you will gain enriching experiences that you can share with your colleagues upon your return to the office.

Five Exciting Places To Have Fun In Kaduna

kaduna.jpg

Kaduna, the capital of Kaduna State, is arguably the second Northern Nigerian city of Kano. Over the decades, it has lost some of its charms to Abuja. However, it remains one of the most interesting cities in Nigeria. First-time visitors often wonder about places to visit or cool things to do but worry no more.

Here are five exciting places to have fun in Kaduna according to the account by Muhammad Sodiq, a Northerner who has lived in the city for 5 years.

Image result for Fifth Chukker Polo & Country Club

Fifth Chukker Polo & Country Club
Sodiq says Fifth Chukker Polo and Country Club says it was founded in 2001, and with over four hundred thoroughbred polo ponies stabled, Fifth Chukker Polo & Country Club is the perfect place for a nice, lazy afternoon or a weekend of fun. It is located in Maraban Jos, a few kilometres from Kaduna city.

Image result for Kofar Gamji Amusement Park

Kofar Gamji Amusement Park

Kofar Gamji Amusement Park was the first amusement park built in the heart of the Kaduna City. Located along the Shooting Range New Extension, it is indeed the most visited place during celebrations such as Christmas and New Year. Sodiq list some of the features of the amusement park to include wide lawns for relaxation, eateries, a swimming pool, and a terrace for couples who choose to stroll hand in hand. The scenic view of the Kaduna River, which cuts across the park, is a pleasure to behold. He concluded.

The Saminaka Resort

Sodiq says: “The Saminaka Resort is the biggest resort in the Kaduna. It is located in Saminaka, Local Government Area, two hours away from the capital, couples can stay at the resort and enjoy horse rides, the swimming pool and visit the mini zoo.”

Trapco Amusement Park

Trapco Amusement Park is located along the Kaduna Airport Road, Mando Expressway, Kaduna. Polo training and games take place there. It has a mini zoo with monkeys, baby lions, ostrich etc; car and quad bike racing tracks, eateries and a court for leisurely walks.

Kajuru Castle

Kajuru Castle is one of the most popular places to have fun in Kaduna. Your visit to Kaduna is incomplete if don’t visit Kajuru castle. Sodiq describes his experience at Kajuru Castle: “At last Kaduna has a proper Lounge/nightclub. Proper clubbing was only available in Abuja, Lagos or Port-Harcourt. My first time at The Castle left me with the expression Wow. The service personnel is quite nice and eager to attend to you. The place is set-up in such a way that there are several sections such that you can feel free to mingle from section to section without getting bored.”

5 ways Nigerians are abusing social media

Image result for Nigerians abusing social media

It is no gainsaying that social media is now an important feature in our lives. We interact with friends and family on twitter, Instagram, and Facebook. Since, it free, much Nigerian including Nigerians have abused it. We identify 5 ways Nigerians are abusing social media. So, instead of using social media to improve your reach, they abuse it.This has prompted the government to consider regulating social media.

Image result for Nigerians abusing social media

  1. Ladies sharing pictures they are scantily dressed

On a picture sharing site like Instagram, you find images of women who are scantily dressed. Unsurprising, it is this kind of pics that get the most likes and comments. They do this just in a bid to get more followers.

Image result for Nigerians abusing social media

2. You share fake news

Combating fake news is one of the biggest problems social networks are encountering today. It is now very difficult to distinguish between fake and real news. Oftentimes, whoever is affected by the news releases a statement denying the news. This source of the fake news is not usually known but some blogs distribute these unconfirmed news stories to simply get more web traffic. So, before you share any news, you should know how to determine if its fake news and after if it is fake, ensure that you report it.

 

3. Celebrities talking about their relationships

Image result for Nigerians abusing social media

As a celebrity, everyone is interested in what happens in both their public and private life. For celebrities who are social media addicts, they tweet everything happening their lives including their relationship problems. If you are serious about your relationship, avoid talking about it on social media. Remember what happened to Teebillz when he did an expose on his relationship with Tiwa Savage.

Image result for Nigerians abusing social media

4. You show off  your wealth

Showing off monies and other luxury items on social media is now a trend especially among Nigerian celebrities.

Image result for Nigerians abusing social media

These celebrities share pictures of wads of cash, luxury cars, and expensive designer clothes and bags. Then you wonder what they want to achieve by showing off their wealth.

5. You beg people to like or comment on your post

Funny right? You will be shocked that some Nigerians will beg or ask you to like or comment on their pictures. As far as the image is not for a competition, you should like or comment on any pics of your own accord. .

EFCC, SEC to jointly attack Ponzi schemes in Nigeria

Image result for EFCC, SEC to jointly attack Ponzi schemes in Nigeria
Ibrahim Magu, the Ag Chairman of EFCC (L) and Mounir Gwarzo, SEC Chairman displaying the MOU they signed in Abuja.

The Economic and Financial Crimes and other related offences Commission (EFCC) and the Securities and Exchange Commission (SEC) have agreed to jointly fight Ponzi schemes in the country

– The two commissions have signed an agreement to pull resources together to jointly combat the unlawful schemes in Nigeria

– Their agreement is posing a threat to the operation of MMM, one of the most widely known Ponzi scheme in Nigeria

The operation of MMM in Nigeria is under threat as the Economic and Financial Crimes Commission and the Security and Exchange Commission have agreed to pull resources to attack Ponzi schemes in the country.

The MMM, which has been operating in Nigeria for over a year, has been seen as a Ponzi scheme that has no regulation in Nigeria.

MMM nigeria

Although the Nigeria Police has said they cannot go after operators of the scheme because the government has not given them authority to do so and no report has been received from members of the public over the activities of promoters of the scheme.

But the agreement entered by the two commissions to attack Ponzi schemes in the country is a threat to the operations of the scheme.

The two commissions are ready to clampdown on fraudulent operators of such schemes in the Nigerian capital market.

According to Daily Post, the joint attack was reached when Ibrahim Magu, the acting chairman of EFCC and Mournir Gwarzo, the chairman of SEC, signed a Memorandum of Understanding for cooperation on the war against Ponzi schemes in Abuja.

The collaboration will see the EFCC providing law enforcement muscle to give bite to SEC’s regulatory mandate in the market.

Magu explained that the two agencies would join forces to combat Ponzi schemes in the country.

Gwarzo said the agreement reached will send a strong signal to fraudsters, maintaining that any operator that fails to abide with the regulation, the law will go after such a one.

Over two months ago, the EFCC had explained that it was investigating operations of the MMM in Nigeria as confirmed by the spokesman of the commission, Wilson Uwajuren.

The SEC had earlier warned Nigerians to desist from MMM as it has no place in the Nigerian capital market.

Meet Jide Ayegbusi: Through edusko.com, he is working towards providing solution to Nigeria’s Education sector

Jide Ayegbusi_Edusko Image.jpg

Edusko.com is nothing like the education sector has ever experienced. Edusko bridges the gap between good schools and parents, thereby making the right schools available accessible and affordable to students. Unlike school directories that you are probably used to, Edusko.com actively takes good schools right to the doorpost of parents and interested parents to the door posts of schools, with a most amazing ease and efficiency.

We met with the founder, Jide Ayegbusi. He took us through the journey of conception and growth of his Education Tech Startup.

Image result for jide ayegbusi

  • Give us a brief description of background (your family, education, childhood dreams etc.)

My name is Jide Ayegbusi. I’m the founder of Edusko.com. I’m from Ikare, Akoko North East local government area of Ondo State. I grew up from a humble home but my parents managed to give me education.In 2008, I graduated top 3 in my class with a CGPA of 4.05 to bag a BSc degree in Psychology (Adekunle Ajasin University). In 2009/2010, I participated in the mandatory one-year NYSC program in Bayelsa State where my published career book for secondary school students and other community development initiatives won me corps member of the year award.

Previously in my career, I’ve demonstrated remarkable abilities and achievements in Brand Management, Channel Management, Strategic Planning, Advertising and Project Management. I love writing; I have written well over a 100 articles featured in top media platforms such as Brandpower, BrandIQ, Lagos Television, Sportsday, goal.com, ideaslane.com, techpoint.com, vc4a.com, Brandish, College People etc.

Edusko_Entrance Exam Home slider.jpg

I’ve always loved quality education from my childhood even though my parents could barely afford it.My dogmatic ardour and fervour for quality and affordable education in Africa led my team to found Edusko.com.

Founded in mid-2015, Edusko.com is an edtechstartup that connects parents and students with good and affordable schools in Nigeria and beyond. I am currently inspiring a team of five in this organisation to connect thousands of Africans to over 20,000 good and affordable schools before 2019.

  • Considering that you became an entrepreneur, who had the greatest impact on you growing up?

My mother was such an incredible woman. She had an unflinching passion for entrepreneurship. I learnt from her zest for business and her gusto for success. Besides my parents, passionate entrepreneurs that I’ve read about and many that I came in contact with in person had in one time or the other had great impact on my becoming an entrepreneur.

  • What kind of jobs (if any) did you have before starting your business and what did you learn from them?

I sold insurance policies briefly for Mutual Benefits Assurance Plc before joining Mediaplus International, a leading integrated marketing communications company in Nigeria. Within two years of joining Mediaplus, I rose to become the Agency’s Brand Strategist. I left Mediaplus International to join Edumark Ltd, a leading education marketing outfit before pitching my tent with Vitafoam Nigeria Plc as sales manager. At Vitafoam, I successfully created channel opportunities and strategically positioned over 30 channel partners for financial growth, improved sales turnover and business expansion.

The sales and marketing skills I learned from these places have been very helpful.

Edusko Logo Image.jpg

  • What motivates you and how do you get through the day?

I close from work every day eagerly looking forward to the following day. I’m extremely passionate about success and I try to make every day counts.

  • What is your favourite part of your business?

I love marketing and I’m finding it interesting using my marketing skills to promote Edusko.com. Great product or service without acceptance from the market would fail abysmally, same as great product or service without awareness in the market. So communicating our brand values and promise to our stakeholders such as parents, students and schools is my favourite part of the business.

  • Is there anyone you work with that inspires you and how?

Although I’m an intrinsically motivated person, I’ve been blessed with a lot of great people in the past and present who have greatly impacted my life and career. I have such great people like Mr. Alex Goma, MD of PZ Cussons Nigeria;Mrs. Biola Alabi, Former MD of MNET Africa; Mr.Patrick Okebie, Chairman of Atlantees Group; Dr. Ghalib Fahad of Grenville International School; Dr. Nun Aiyegbusi an amazing uncle of mine and many more. I’m also blessed with brilliant young sharps in Edusko team who have keyed into the vision so passionately and are willing to offer their best despite the not-so-fantastic pay.

Edusko connects.jpg

  • When did you start your business and what convinced you to take the leap?

Edusko was founded in June, 2015. The idea to found Edusko came in 2013 when I observed a huge gap in the process of finding good schools in Africa. I knew that success of a startup most especially in the education sector is dependent on the availability of quality data. So we used 2 years to self-gathered data that would be very useful for our business operations. We gathered this data to a reasonable level and founded Edusko even though I wasn’t too clear where the journey would lead us eventually. We had to break the ice knowing fully well that our business model shouldn’t be perfect to start the journey.

  • What challenges did you face and what mistakes did you make?

One of our early challenges was acceptance from the schools. The penetration was very low and the “top schools” were not willing to listen to us. Funding was also a major challenge. Edusko was bootstrapped with a very lean budget and this affected our scaling speed. One of the mistakes we made was to go to the media without any existing traction. We started approaching tech media for PR without any existing traction thereby exposing ourselves to possible competitions.

  • In what ways did you mature as a person during the process?

Our mistakes made us stronger and mature. We’ve learned a lot from these mistakes. We’ve also received a lot of constructive criticism from fellows who are genuinely interested in Edusko success. I’ve also learned that low funding brouhaha could be managed if one isn’t biting more than one can chew. In as much as we loved to scale Edusko as quickly as possible, we also realized the need to bootstrap it to a level where genuine investors would be interested in our model.

  • How were you able to grow your business?

The initial capital which was my personal savings helped in the early stage. We’ve been blessed with a highly motivated team and our individual skills are being used to grow the business. We are also fortunate to have started generating revenue six months after Edusko was launched. This fund is being reinvested to grow the business as well.

  • What principles/ factors helped you and your business succeed?

First, you must believe and have passion for what you’re doing as an entrepreneur otherwise, failure looms.

Second, you must not be in business for wrong reasons. At Edusko, we strongly believe that we are in business to bridge a huge gap we discovered in the African education sector. We are passionate about connecting parents with good and affordable schools in Africa and beyond with ease. This is what drives us and brings us joy not the revenue.

  • What are the words that keep you going in your business?

I love this statement and I’ve often shared it with my team: “Success is never by accident neither is failure”. In other words, success and failure are predictive. At Edusko, we strongly believe that we are on the path of success and this is what’s keeping us going despite myriads of challenges we face daily.

  • What is the next step for your business?

We are seeking funding to expand to other African countries. We also want to increase our capacity in Nigeria in terms of human capital, marketing and product development.

  • What is your vision for your country and for Africa as a whole?

I yearn for Africa where quality education would be available and affordable. For example, Nigerians spend N1.5trillion annually for foreign education. This is disheartening!

There are over 80,000 government approved schools in Nigeria; only a few of these schools offer quality education that can raise the kind of leaders we deserve. These few schools are unbelievably expensive and very few Nigerians can afford them. The middle class are between the deep blue sea and the devil; they can neither afford these schools nor allow their children to experience the below the ebb kind of education offered by the many poorly funded schools available in the country.

Another challenge faced by Nigerians is to identify good schools amidst over 80,000 jostling for their attention.

In our own little way, we’ve created a solution (edusko.com) that is already partnering with over a thousand schools in Nigeria and beyond. Fortunately, many of these schools are willing to provide affordable school fees to the middle class. At the moment, over 5,000 parentsvisit edusko.com on a weekly basis to search through over 3,000 good and affordable listed schools.

It is also our belief that in the future, the below average schools would up their games to have access to parents and students on edusko.com. Through this mean, we are ensuring quality education in Nigeria. The rate at which Nigerians travel abroad, spend millions of dollars for quality education would also reduce drastically and our GDP would improve.

Through edusko.com, the feature of many African youths look brighter; generation of quality, credible and responsible leaders would be created.

 

  • What advice do you have for people out there who want to start their own business?

Response:

Entrepreneurship for me is not just about starting a business and making money, it’s about problem solving. Opportunity for entrepreneurial success abounds where there many problems to be solved like we have in Africa. Think of a solution to one of these problems and you would become very successful.

 

Jide Ayegbusi

Founder, Edusko.com

Email: Jide.ayegbusi@edusko.com

Twitter: @jideayegbusi

Skype: jide.ayegbusi1

From Jollof to Music: The Nigeria vs. Ghana Rivalry Continues Thanks to a Tweet From Mr Eazi

Image result for mr eazi

Perhaps Mr Eazi did not want to have a boring afternoon. Perhaps he needed to drum up interest to promote his mixtape set to drop on February 11.

Whatever the reason, he chose to tweet the simple sentence that “Ghana’s influence on Nigeria music cannot be overemphasized,” thereby setting off a storm of rebuke from Nigerian fans and reigniting the sometimes pointless, sometimes vital rivalry between Nigeria, his country of birth and Ghana, the country where he first found fame and where he has since been naturalized.

Image result for mr eazi

What Mr Eazi stated is fact. From early highlife to today’s al qaeda dance, Nigerians have adopted, adapted and later administered to Ghanaians, forms and ideas that were originally theirs.

The shame of admitting to this or ignorance about the two countries’ shared musical history will prevent some Nigerians from accepting this, as the knowledge that one’s own culture is imbibed and reproduced in seemingly better fashion by a country with an already unfair advantage in size and resources as Nigeria, will cause some Ghanaians to do the same.

That aside, Mr Eazi’s timing, from one angle, is bizarre. He’s now reaching new levels of acceptability after winning the Headies for Next Rated Act last December in Lagos—a homecoming coronation of sorts. The Headies, for the uninitiated, is Nigeria’s equivalent to the Grammys, and so a highlight of the musical calendar.

Unsurprisingly, the rebuke came quick and fast, in memes and mockery, drowning out those in agreement.

Image result for mr eazi tweet

Mr Eazi must have anticipated and prepared for this, as Freudian slips do not apply to Twitter (and social media in general). You have the clear option not to pick up your phone and start typing. But that he did and the ensuing storm has led to notoriety. Besides, what’s bad press if not more press?

Image result for mr eazi tweet

By Mr Eazi’s own admission, he’s now getting more bookings than he’s ever enjoyed in Nigeria and possibly Ghana, and elsewhere.

Hip-hop fans have since become inured to fabricated beefs and fake news to promote new material from artists. Afro-pop fans are no different. The rivalry between Nigeria and Ghana is cultural, in this case, but it also extends to the political.

Ghana gained independence from Britain in 1958, two years before Nigeria managed to break from that yoke in 1960. Ghana’s population is less than 30 million and so one-sixth that of Nigeria’ which is approximately 200 million. Size and numbers do not guarantee higher creativity, but they sure increase the chances—six fold in this case.

Ghana’s electoral process and democracy are way more stable than that of Nigeria, a constant source of shame to the world’s fourth largest democracy. Yet, Nigeria’s economy, with all its attendant troubles and weak naira, is way larger and more robust than that of Ghana.

Statistics is hard data. Feelings are a different matter.

What’s at the heart of this revivified discourse is the question of ownership over creativity. It’s an eternal question, one that continues to find new life in any space that will accommodate it.

A recent example of this is “Mad Over You” by Nigerian artist Runtown. The syncopated drum pattern and piano loop that defines the beat is distinctly Ghanaian, but it is produced by Del B, who is also Nigerian.

The accompanying video features models in prints, a dope lift off from Vlisco ads. Vlisco—to those who care—is Dutch-owned, but its appeal in Ghana, Nigeria and most of West Africa goes back generations.

On aggregate, “Mad Over You” is the most played song on all radios stations in Nigeria this year, and is no doubt doing well in Ghana.

While some Ghanaians may feel that their unique sound is being appropriated, others take pride in its dissemination as proof of its distinction, and superiority even.

Should Runtown say that he isn’t going to co-opt an infectious sound so as not to be seen as a style-jacker? Or is he, the human synthesiser that he is—as evidenced on the delightfully stewed mix that is his debut Ghetto University— not to utilize as he sees fit, any freely available material and turn it into a winning song, not to mention his biggest yet?

If someone like Sarkodie, who’s Ghanaian, jumps on a remix of “Mad Over You,” further rooting the sound in its mother-soil, will it make it less criminal? Or will it be considered patronizing to jack a style and then get the country’s— and one of the continent’s—most revered rappers to feature on it in order to placate those who cry foul?

The answer to any of these questions might depend on what type of day one is having, and less to do with threats to one’s national sovereignty.

There may never, and should never, be a consensus on the subject. So far as no blood is spilled, God forbids, such discourse and expectant excitement and rancor, can only energize conversations, urge creativity and continue this cultural exchange which, ultimately, is what’s most important.

If the first salvo of a tweet was a calculated gamble, it has clearly paid off.

Sabo Kpade is an Associate Writer with Spread The Word. His short story Chibok was shortlisted for the London Short Story Prize 2015. His first play, Have Mercy on Liverpool Street was longlisted for the Alfred Fagon Award. He lives in London.

Jonathan becomes first African leader to win Martin Luther King human rights award

 

Former Nigeria President Goodluck Jonathan was awarded in the US on Thursday for his leadership in human rights in Africa’s most populous nation, Nigeria.

Jonathan, who was awarded in recognition of his leadership in “human rights, social justice and universal fight for freedom”, becomes the first African leader to be so honoured.

The presidential award was presented by the Southern Christian Leadership Conference, founded by the late American human rights activist, Martin Luther King Jr, best known for his human rights struggles and the I-have-a-dream speech.

In statement on Friday, the former president expressed his pleasure in being so honoured and also meeting the sister of the famous human rights activist.

“I thank Dr. Charles Steele Jr, President of the Southern Christian Leadership Conference in Atlanta, Georgia, and the executive of the SCLC for honouring me today,” he said.

Goodluck JOnathan sclc Award

“It was also a pleasure to meet Naomi King, the sister of the late American Civil Rights leader and founder of the SCLC, Dr. Martin Luther King Jr, who was kind enough to attend the event and identify with the goals and aspirations of the Goodluck Jonathan Foundation.

“By this award, I am further inspired to continue to work for the advancement of democracy, peace and progress in Nigeria and Africa.”

Jonathan is billed to be in the US for the 2016 Hope Global Forums conference, where he is expected to Succeed the 42nd president of the US, Bill Clinton as keynote speaker.

In the letter sent to Jonathan in December 2015, he was invited to join the biggest 500 companies in the world in their promotion of King’s human right ideals.

“We invite you to join Fortune 500 CEO’s, private investors, financial leaders and government officials to connect and collaborate on this vision,” the letter had read.

“With the theme ‘Reimagining the Global Economy: Inclusive Economics’, the annual meeting is set against the backdrop of the Martin Luther King Holiday weekend and gathers leaders from government, community and the private sector to outline a vision for the modern global economy.”

Jonathan was earlier in Florida to welcome his second grandchild, delivered by his adopted daughter, Inebharapu Paul.

  CREDITS: www.thecable.ng Follow on twitter @thecableng

Five Things You Need To Know About Artificial Intelligence

Artificial-Intelligence.png

The next big thing in the technology world is artificial intelligence (AI).

Big tech organisations like Apple and Google are aggressively investing in AI. Google has been partnering Oxford University to expand Artificial Intelligence. Some examples of everyday AI include iPhone Siri and Microsoft Windows 10 Cortana.

Before going further, it will not be out of place to define AI.

Wikipedia simply describes AI as ‘intelligence exhibited by machine”. It further explained that the term AI is applied when a machine mimics cognitive functions that humans associate with other human minds such as learning and problem solving. Now AI is trending.

Therefore, we share five things you should know about AI as it would soon become an important part of our daily life just like social media.

Image result for ai

  1. AI was coined in 1956

The first ever mention of AI was in 1956. John McCarthy was famously quoted at a conference at Dartmouth College, in Hanover, New Hampshire as saying: ‘As soon as it works, no one calls it Artificial Intelligence.” Since its mention, AI has pretty much been evolving to become a popular phenomenon today.

Image result for robots will do your job

2. Robots will do your job

Perhaps the time is here when human presence will not be required to provide services. It will be the job of Robots to provide the service.

Image result for henn -na hotel japanA good example of this is the Henn-na hotel in Japan which is the first ever robot-staffed hotel in the world whereby the reception desk is staffed by Robotic Dinosaur. So, be prepared.

Image result for autonomous vehicles

Autonomous vehicles will be the poster tech of AI

The overall functions of autonomous vehicles are premised on Artificial Intelligence. If Google and car companies eventually perfect their driverless car’s technology, it will be a huge boost thus making AI commercially viable. This may even encourage more companies to embrace AI. In fact, driverless cars are already being tested in the United States.

Image result for machine performing surgery

There will no more error in saving lives

This is important in the area of medicine. There are reported cases in which fatal mistakes by doctors have led to the death of patients. For example, in Vietnam recently, a man had a pair of surgical scissors removed from his stomach left during an operation 18 years ago. With machine performing surgery, there will be nothing like error or mistakes in saving lives. So the fear of world famous astrophysicist, Prof Stephen Hawking that the development of AI means the end of humanity is unfounded.

Image result for computer smart as humans

Computer will be as smart as humans

If you think computers are smart now, you have to reconsider your stance. It is projected that by 2040, computers will be as smart as humans. Thanks largely to Artificial Intelligence.